【Zillow】Renters End 2025 With Improved Affordability Not Seen Since 2021 (December 2025 Rental Report)

• A new renter household earning the median income would have spent 26.5% of their household income on the typical U.S. asking rent in December, the lowest share since August 2021.
• The typical asking rent nationwide fell 0.2% month over month to $1,901. 
• Renters maintained negotiating power as concessions reached a record high, with 39.5% of rental listings offering incentives in December.

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